Eeva Ria - Luxury Laptop Bags
High-end social content and a targeted Meta Ads campaign for Eeva Ria, a luxury women’s laptop bag brand
Industry
Lifestyle & Fashion
Service
Meta Ads & Organic Content Production
Client
Eeva Ria
Eeva Ria - Luxury Laptop Bags
High-end social content and a targeted Meta Ads campaign for Eeva Ria, a luxury women’s laptop bag brand
Industry
Lifestyle & Fashion
Service
Meta Ads & Organic Content Production
Client
Eeva Ria
The Challenge
Eeva Ria is a boutique luxury brand creating high-quality work laptop bags designed specifically for women.
Eeva Ria is a boutique luxury brand creating high-quality work laptop bags designed specifically for women.
As a small brand competing in a saturated accessories market, their challenge was twofold: build brand awareness among the right audience while also driving direct conversions. The content needed to reflect the premium, timeless aesthetic at the heart of the brand while resonating with a specific, style-conscious professional demographic.
As a small brand competing in a saturated accessories market, their challenge was twofold: build brand awareness among the right audience while also driving direct conversions. The content needed to reflect the premium, timeless aesthetic at the heart of the brand while resonating with a specific, style-conscious professional demographic.
Our Strategy
We developed a content-first Meta Ads campaign designed to live across multiple channels while keeping a consistent premium feel.
We developed a content-first Meta Ads campaign designed to live across multiple channels while keeping a consistent premium feel.
High-end content production shooting a library of premium visuals and videos with an emphasis on quality, detail, and craftsmanship to reflect Eeva Ria’s core brand values. Lifestyle-led storytelling positioning the bags in aspirational, real-world scenarios to connect emotionally with the target audience of style-savvy professional women. Multi-channel distribution optimizing content for Meta Ads, Instagram, and other social platforms to maximize reach and maintain brand consistency. Performance-focused creative strategy designing assets that could both inspire brand affinity and drive measurable conversions, with tailored messaging for awareness, consideration, and purchase stages.
High-end content production shooting a library of premium visuals and videos with an emphasis on quality, detail, and craftsmanship to reflect Eeva Ria’s core brand values. Lifestyle-led storytelling positioning the bags in aspirational, real-world scenarios to connect emotionally with the target audience of style-savvy professional women. Multi-channel distribution optimizing content for Meta Ads, Instagram, and other social platforms to maximize reach and maintain brand consistency. Performance-focused creative strategy designing assets that could both inspire brand affinity and drive measurable conversions, with tailored messaging for awareness, consideration, and purchase stages.
The Results
The campaign positioned Eeva Ria as a premium player in the luxury work accessories market, building strong brand visibility and engagement among their ideal customer profile.
The campaign positioned Eeva Ria as a premium player in the luxury work accessories market, building strong brand visibility and engagement among their ideal customer profile.
Our content not only elevated the brand’s visual presence but also supported Meta Ads campaigns that balanced aspirational brand storytelling with direct-response performance, driving both awareness and sales.
Our content not only elevated the brand’s visual presence but also supported Meta Ads campaigns that balanced aspirational brand storytelling with direct-response performance, driving both awareness and sales.
Get started
Let’s take your brand further.
Book a free 30-min strategy call and we’ll show you exactly how to grow your brand
Get started
Let’s take your brand further.
Book a free 30-min strategy call and we’ll show you exactly how to grow your brand
Get started
Let’s take your brand further.
Book a free 30-min strategy call and we’ll show you exactly how to grow your brand